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International Coaching Week 2026
with Karina Castro
Date: Friday, May 15, 2026 • 8:30 AM

From Invisible to In Demand: Why Visibility Alone Isn't Enough- And What to Do Instead

Most coaches are already showing up online, posting, networking, putting themselves out there. But visibility alone doesn't create opportunity. In this 60-minute interactive workshop, Karina Castro breaks down the three elements that actually move the needle: intentional visibility, strategic outreach, and building leverage. Attendees will walk away with a practical framework they can implement immediately,  and leave knowing exactly what to do next to turn their online presence into real, predictable opportunity.

Karina Castro is the founder of Grow Virtual, a done-for-you authority positioning agency that helps coaches, consultants, and B2B founders stop being the best-kept secret in their industry. She's spent years helping clients build real visibility and meaningful authority — not through more content or louder marketing, but through strategic positioning that actually opens doors. Karina is also the creator of The Platform Society, a program designed for coaches, speakers, and authors who are ready to become the go-to name in their space. Her talk, From Invisible to In Demand, breaks down the visibility gap that keeps talented professionals stuck,  and what to do about it.
    

Connect on LinkedIn: https://www.linkedin.com/in/karinflor/